The Underground Web Economy

I tried to visit this morning and instead ended up here:


As much as we focus on the Web economy that operates in the sunshine, e.g. advertising on TechCrunch, there’s an entire economy that operates “underground,” e.g. pay-per-click ads on domain typo sites.




I’m sure TechCrunch isn’t missing much traffic from sites like these, since most TechCrunch readers are probably savvy enough to know that they have ended up on a domain typo site. But it reminds you that a lot of the money being made on the Web is through exploitation of human error, human foibles, human confusion, and human ignorance.

Viva la Web.